About us

Desiree Bailey

Desiree Bailey is a Business Analyst and growth strategist, and the visionary founder of The Power Play — a boutique consultancy focused on helping small to mid-sized businesses scale with clarity, confidence, and style.

With years of experience in strategic planning, branding, and executive presence coaching, Desiree empowers business owners to define their vision, set actionable goals, and build a rock-solid foundation for long-term success.

What truly sets her apart is her unique blend of data-driven strategy and image consulting — helping leaders show up powerfully, not only in operations but also in the room. From investor meetings to major business events, she ensures entrepreneurs look and lead like the powerhouse brands they’re building.

The Power Play

is a high-impact growth and strategy consultancy for small to medium-sized businesses (SMBs) earning between $100K and $1M annually and managing teams of 2–50 people.

Our mission is simple: help businesses unlock their full potential.

We solve real problems — from attracting and retaining customers, to streamlining inefficient processes, to making smarter, data-backed decisions. Through customized service packages, we deliver:

  • Strategic Planning
  • Marketing Optimization
  • Process Improvement
  • Financial Analysis

We don’t just guide growth — we elevate your presence. Our services include tailored image consulting to help business leaders make memorable impressions at investor meetings, conferences, trade shows, and client presentations.

At The Power Play, we believe that how you show up matters — both in the numbers and in the room.